Grid

Originally released via the Toronto Star, ‘the grids’ offer a ultra-basic but eerily important perspective of our cities.  All known for being high-density and generally walkable, it is impressive to directly compare the significant layout and design differences. It almost seems that each grid design matches the common personality of each city.  Compare Paris and NY.

Scale

"To launch the marketing campaign of the new Audi A1, the Barcelona waterfront was chosen to stage the AreA1 - an intensive brand and product experience that combines a distinctive Audi brand space with a theatrical Driving Experience. The architecture projects a high value message, presenting the new Audi A1 in intricate detail as it targets the young, urban crowd. "

Grid / Diagram Spreads

Grid / Diagram